PODi European AppForum 2012

The AppForum is about the application of digital printing in real-world business cases.

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  Discover how marketers and publishers are using digital print to grow sales, keep customers, cut costs, add brand value and improve customer experience.
• Learn how multi-channel strategies integrating digital print with online media channels can achieve astounding results.
• Gain perspectives and insights from digital printing service providers, their technology partners and their clients about successful campaigns and projects.

The programme for the day consists of series of in-depth presentations of case studies of successful digital printing applications. They will be rounded up by a keynote presentation from a industry leading guest speaker.

Topics for the case study presentations will include personalised direct mail, cross-media marketing, customised print on demand, consumer products, point-of-sale, transpromo and integration of digital print with mobile and social media marketing.

Each session will show a 360° degree view of the project from the perspectives of the client, the solution provider and the technology partner.

Find out more

Visit the PODi European AppForum 2012 website for the latest news about the programme, information about the venue and how to register.